Meesho Seller Guide

Can You Sell on Meesho Without GST? Yes — Here is How (2026)

Q: Can you sell on Meesho without GST?

Yes. Meesho allows sellers without a GSTIN to register and sell using a GST Enrollment ID (EID). This option is available for specific categories like fashion accessories, home decor, handicrafts, and books. However, you can only sell within your own state and cannot do pan-India delivery without a proper GSTIN.

Q: What is a GST Enrollment ID for Meesho?

A GST Enrollment ID (also called EID or UIN) is a PAN-based identifier you get from the GST portal when you apply as an unregistered applicant through an e-commerce operator. It is not a full GST registration. You get it from gst.gov.in under Services, User Services, Generate User ID for Unregistered Applicant.

Q: Which categories can you sell on Meesho without GST?

Categories allowed without GST on Meesho include fashion accessories, home decor, handicrafts, books, jewellery and artisan products. Categories that require GST include electronics, branded goods, most clothing with GST, packaged food, beauty products with GST, and most high-value items.

Q: What is the sales limit for selling on Meesho without GST?

Sellers using an Enrollment ID can sell until their annual net sales exceed Rs 40 lakh (Rs 20 lakh for northeastern states). Once you cross this limit, GST registration becomes mandatory by law regardless of what you sell.

Q: Can I sell pan-India on Meesho without GST?

No. Without a GSTIN, you can only sell within your own state (intra-state only). To sell to buyers across all states in India, you need a valid GSTIN. This is the biggest limitation of selling on Meesho without GST.

Q: How do I get a GST Enrollment ID for Meesho?

Go to gst.gov.in. Click Services, then User Services, then Generate User ID for Unregistered Applicant. Select the option that says you are applying to enrol as a supplier through an e-commerce operator. Fill in your PAN and personal details. You receive an Enrollment ID which you can use to register on Meesho.

Q: Should I get GST or use Enrollment ID for Meesho?

Use Enrollment ID to start quickly if you sell fashion accessories or home decor and want to test Meesho first. Get a proper GSTIN if you want to sell pan-India, unlock all categories, claim input tax credit on sourcing and packaging costs, and plan to grow beyond Rs 40 lakh annual sales. For serious sellers, GST registration is recommended from the start.

By Santosh Kumar September 16, 2026 Last updated: September 16, 2026 10 min read

Short answer: Yes, but with limits. You can sell on Meesho without a GSTIN using a GST Enrollment ID. This is 100% legal. However, you can only sell within your own state (not pan-India), only in specific allowed categories like fashion accessories and home decor, and only until your annual turnover crosses Rs 40 lakh. After that, GST registration becomes mandatory.

This is one of the most searched questions among new Meesho sellers in 2026 -- and there is a lot of wrong information floating around. Some people say you cannot sell without GST at all. Some say you can sell without any restrictions. Both are wrong. This guide gives you the exact rules so you can make the right decision for your situation.

What Meesho Allows: The Official Position

Since October 1, 2023, Meesho officially allows two types of sellers:

Sellers with a valid GSTIN -- can sell all categories, pan-India
Sellers with a GST Enrollment ID (EID) -- can sell only specific categories, only within their home state

This makes Meesho unique among Indian marketplaces. Amazon and Flipkart require a valid GSTIN for every seller, without exception. Meesho is the only major platform that has a dedicated path for sellers without full GST registration.

This is not a loophole. It is a deliberate Meesho policy to bring small sellers, home-based entrepreneurs, and artisans onto the platform who may not yet have formal GST registration.

Figure 1: Two registration paths for Meesho sellers. Path 2 allows selling without full GST registration.

What Is a GST Enrollment ID?

A GST Enrollment ID (also called EID or UIN) is not the same as a GSTIN. It is a PAN-based identifier that the GST portal generates for individuals who are applying to work with e-commerce platforms but do not yet have a full GST registration.

Think of it as a temporary ID that says "this person is in the process of getting formal GST compliance." Meesho accepts this ID for sellers in specific categories.

Important: An Enrollment ID is specific to Meesho. Amazon and Flipkart do not accept it -- they require a full GSTIN for every seller regardless of category.

Which Categories Can You Sell Without GST on Meesho?

Allowed Without GST (Enrollment ID)	Requires Full GSTIN
Fashion accessories (bangles, clips, belts)	Electronics and gadgets
Home decor and furnishing	Branded clothing and footwear
Handicrafts and artisan products	Packaged food and beverages
Books and stationery	Beauty products with GST
Unbranded jewellery	Mobile phones and accessories
Handmade items and craft products	Most clothing above certain value

Always verify during registration Category rules can change. When you register on Meesho using an Enrollment ID, the platform shows you exactly which categories are available for your account type. Always verify this during the onboarding process before listing products.

The 3 Biggest Limitations of Selling Without GST on Meesho

Limitation 1: Intra-State Only (No Pan-India Delivery)

This is the most important limitation. Without a GSTIN, you can only sell to buyers within your own state. If you are based in Delhi, you can only sell to Delhi buyers. A buyer in Mumbai or Chennai will not see your products.

Meesho has buyers across India in over 19,000 pin codes. By restricting yourself to your home state, you are cutting off the majority of potential buyers from day one. For most sellers, this is reason enough to get a proper GSTIN.

Limitation 2: Limited Product Categories

You can only sell in the specific GST-exempt or artisan categories. If your product does not fall in these categories, Meesho will not allow you to list it under an Enrollment ID. Many sellers discover this limitation after registration and have to either switch categories or get GST.

Limitation 3: No Input Tax Credit (ITC)

Without GST registration, you cannot claim Input Tax Credit on your business expenses. ITC means you get a refund of the GST you paid when buying your products, packaging, courier services etc. For a seller buying products at Rs 100 plus 12% GST (Rs 112 total), ITC lets you claim back that Rs 12 from the government.

Over time, not claiming ITC is a significant cost. A seller doing Rs 5 lakh per month in purchases loses roughly Rs 40,000 to Rs 60,000 per month in ITC they cannot claim.

Figure 2: The 3 main limitations of selling on Meesho using an Enrollment ID instead of GSTIN

How to Get a GST Enrollment ID for Meesho

If you have decided to start with an Enrollment ID, here are the exact steps:

Go to the GST Portal

Open gst.gov.in in your browser. This is the official Government of India GST portal.

Go to Services, then User Services

In the top menu, click Services. From the dropdown, click User Services. Then click Generate User ID for Unregistered Applicant.

Select E-Commerce Operator Option

You will see a question asking why you need this ID. Select the option that says "Are you applying to enrol as a supplier through E-Commerce Operators?" This is the option specifically for Meesho and similar platforms.

Fill in Your PAN and Personal Details

Enter your PAN card number, legal name, address, and other required details. The system verifies your PAN against Income Tax records.

Receive Your Enrollment ID

Once verified, you receive your Enrollment ID (EID). Use this number when registering on Meesho instead of a GSTIN.

When Does GST Become Mandatory for Meesho Sellers?

Even if you start with an Enrollment ID, GST registration becomes compulsory in these situations:

Situation	GST Required?
Annual turnover crosses Rs 40 lakh (Rs 20 lakh in NE states)	Yes, mandatory by law
You want to sell outside your home state	Yes, for inter-state sales
You want to sell in non-exempt categories (electronics etc.)	Yes, from day one
You want to claim ITC on purchases	Yes, GST needed to claim ITC
Turnover below Rs 40 lakh, selling only exempt categories, same state	No, Enrollment ID is enough

Should You Get GST or Use Enrollment ID? Honest Advice

Here is a simple way to decide:

Start with Enrollment ID if: You want to test Meesho before committing fully. You are selling fashion accessories or home decor to buyers in your state. You want to start within a few days without waiting for GST registration.

Get GST from the start if: You want to sell pan-India (strongly recommended for growth). You sell or plan to sell electronics, branded goods, or most clothing. Your target is Rs 50,000 plus per month in sales. You want to claim ITC and reduce your cost of goods. You plan to sell on Amazon or Flipkart too -- they require GST.

GST registration is free and takes about 7 to 14 working days. You apply at gst.gov.in and the process is entirely online. Most serious Meesho sellers get their GSTIN within 2 weeks of starting and regret not doing it from day one.

Meesho Without GST vs Amazon and Flipkart

Platform	Sell Without GST?	How?
Meesho	Yes, with limits	Use Enrollment ID for specific categories
Amazon	No	GSTIN mandatory for all sellers
Flipkart	No	GSTIN mandatory for all sellers
Snapdeal	No	GSTIN mandatory

This is a genuine advantage Meesho has over other platforms for first-time sellers. If you have a product that fits the allowed categories, you can start selling on Meesho within days instead of waiting weeks for GST registration.

Figure 3: Decision guide -- should you use Enrollment ID or get full GSTIN for Meesho?

How to Register on Meesho With Enrollment ID

Once you have your Enrollment ID from the GST portal, the Meesho registration process is similar to regular registration:

Go to supplier.meesho.com and click Start Selling
Enter your mobile number and verify OTP
When asked for GST details, select the option for "Sell without GST"
Enter your Enrollment ID in the field provided
Add your bank account number and IFSC code
Set your pickup address (must be within your state)
Upload your product catalogue in the allowed categories

Bank account name must match Whether you use GSTIN or Enrollment ID, the name on your bank account must match your legal name on your tax documents. Meesho verifies this by depositing Re 1 into your account during verification.

Real Talk: Is Selling Without GST Worth It?

The Enrollment ID path is genuinely useful in two situations:

First, if you want to test Meesho before committing. You can start selling, understand the platform, see if your products get orders, and then get proper GST registration once you are confident. This way you are not waiting 2 weeks for GST before even knowing if your products will sell.

Second, if you are a small home seller doing purely local sales in categories like handmade jewellery or handcrafted home decor. If your target is selling within your state to local buyers, Enrollment ID works fine.

For everyone else -- anyone who wants to grow a serious Meesho business, sell to buyers across India, and maximize profits through ITC -- get the GSTIN from day one. GST registration is free, takes one week, and opens the full power of Meesho to you.

Managing Your Meesho Shipping Labels After You Start Selling

Once your Meesho account is active and orders start coming in, your daily workflow includes downloading and printing shipping labels. Whether you sell with or without GST, this process is the same.

Download your labels from Supplier Panel under Pending Shipment. The raw PDF has both the shipping label and tax invoice on each page. Before printing, use Fast Label Crop to separate them automatically. It is free, takes under 1 minute for 50 labels, and sorts them by courier partner so your Delhivery, Xpressbees and Shadowfax labels are all grouped together for easy handover.

Ready to Print Your Meesho Labels?

Crop, sort by courier and download print-ready labels. Free, no signup, works on mobile.

Open Free Meesho Label Tool

Frequently Asked Questions

Can you sell on Meesho without GST?
Yes. Meesho allows sellers without GSTIN to register using a GST Enrollment ID and sell in specific categories like fashion accessories, home decor and handicrafts. You can only sell within your own state and up to Rs 40 lakh annual turnover.

What is a GST Enrollment ID for Meesho?
A GST Enrollment ID is a PAN-based identifier from the GST portal. It is not a full GSTIN. Get it from gst.gov.in under Services, User Services, Generate User ID for Unregistered Applicant. Select the e-commerce operator option.

Which categories can you sell on Meesho without GST?
Fashion accessories, home decor, handicrafts, books, unbranded jewellery and handmade items. Electronics, branded goods and most other categories require a full GSTIN.

What is the sales limit for selling on Meesho without GST?
Sellers using an Enrollment ID can sell until annual turnover crosses Rs 40 lakh (Rs 20 lakh in northeastern states). After that GST registration becomes mandatory by law.

Can I sell pan-India on Meesho without GST?
No. Without GSTIN you can only sell within your own state. Pan-India delivery requires a valid GSTIN.

How do I get a GST Enrollment ID for Meesho?
Go to gst.gov.in, click Services, User Services, Generate User ID for Unregistered Applicant. Select the e-commerce operator option, fill in PAN and personal details, and receive your Enrollment ID.

Should I get GST or use Enrollment ID for Meesho?
Use Enrollment ID to test Meesho quickly if you sell fashion or home decor in your state. Get GSTIN if you want pan-India sales, all categories, ITC benefits, and plan to grow beyond Rs 40 lakh. For serious sellers, GSTIN from day one is the right choice.